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Chinese Brand Name Translation and Evaluation
Translation and evaluation of Chinese brand names

Chinese Brand Name Translation

We provide Chinese brand name translation services.  When translating your brand into Chinese, we consider the following:

  • Offensiveness: sexual connotation, religious reference, political implication, other offensive problems
  • Ease of Pronunciation
  • Ease of Retention
  • Visual/Phonetic Similarity
  • Ranking of Brand Name Compared to Other Similar Brand Names
Chinese Brand Name Evaluation

We can also evaluate your Chinese brand name against other choices, in which we will provide you with

1. Current use of the Word, Connotations, and Similarities

2. Imagery and Suitability in Chinese culture

3. Offensiveness/Negative Connotation in Chinese culture

4. Pronunciation in Chinese

5. Retention in Chinese language

6. Ranking of Brand Name again other choices

Please contact us for more information

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